Mark-Gwilliam.com
Mark Gwilliam
International business consultant and business coach
Posted By Mark on October 28th, 2010

This article illustrates how enterprise wide risk management has evolved over the last few years and emphasises how organisations can benefit from adopting it.

 

Archive for June, 2009

Choose a Good Web Hosting Company and Give Impetus to Your Online Business

Posted By Mark on June 8th, 2009

Can a web hosting company really help in boosting your online business?

If yes, then how? To begin with, hosting companies propel your business by providing you adequate space on their privately owned server to host your website on the World Wide Web. These companies not only serve established business entrepreneurs but novices as well who have just set up their online business.

There is a multitude of hosting companies operating over the Internet. Choosing a good web hosting company is indeed challenging. The biggest problem is that each web hosting company claims to offer you the best of benefits from the point of view of business. In such a scenario, an average man is bound to get confused contemplating over the best web hosting services.

When there are so many entrepreneurs to dominate your mind and fascinate you, you have to be very cautious because it is likely you might fall prey to the tactics of some fraudulent company. You need to be very smart while dealing with web hosting company. There are a couple of things you need to bear in mind while exercising choice from the several web hosting services available.

This is the first time you are dealing with a web hosting company, so obviously there will be lot of confusion in your mind whether you’ve chosen the right hosting company or not. Considering this aspect, it is better to choose a web hosting company that offers money back guarantee if you are not satisfied with its web hosting services and there are myriad web hosts that do provide such kind of an assurance. In the initial phase, such hosting companies are perceived to be a better choice, as the risk factor is highly minimised.

Newly set up online business do not have that much expertise to deal with technicalities, so it is better to go for a web hosting company that offers technical support in regard to web hosting services 24X7. It is necessary to check whether there is a centralised control panel system or not. Control panel helps you exercise control over varied aspects such as configuring auto responders and maintaining email accounts. Also, pay attention to its ease of use. If the system is too complicated, it can pose problems for the managers.

To promote your online business and take it to towering heights, it is essential to keep track of your site visitors and the overall rate of traffic. Choose a web hosting company that gives you complete information as regards to website statistics. If you get to know which segment of population is your frequent visitor and what do they look for in your site, you will be better able to cater to their needs and give them what is desired.

The modern day bank manager

Posted By Mark on June 2nd, 2009

Over the last few weeks, many of our clients have expressed their deepening concern over their bank’s attitude to helping them through difficult times.

During the recent good times, many of them were “courted” by their bankers to take out bigger loans; given credit cards with high limits and nothing seemed to much to ask.  Money was rolling in for the banks.  How different it is now.

It appears that now the “going” is getting tough, many small business owners face a much different attitude from their bank manager.

I used to work for the Barclays Group in the UK before moving to New Zealand, so understand that the banks are commercial enterprises that need to charge for their services.

But how many of you feel that the balance has shifted too much and when you need help from the banks, they simply turn their backs on you?

I recently experienced my bank manager ”kindly” opening a current account for me (without my permission); charged me account opening and monthly fees and then hounded me when I refused to pay them!  She was shocked when I asked her who I should send my bill to for the time I had wasted contacting them to sort their error out!

Whilst not trying to undermine the affect the current economy is having on many small businesses, I thought that a little light relief was in order.  The following video from the Monty Python team offers a few practical tips on raising finance in testing times!  Click here for 4 minutes of tips